If your business has a reward cards for customers who register, or is giving away free promotional items all this month, or you have a special kid’s event scheduled next month, be sure to tell your guests again and again and again.
Don’t fall into “The Curse of Assumption”. Simply because you know doesn’t mean everyone else knows. You have to tell your guests over and over what it is that you do that makes you “different”. Otherwise the guest may think that all restaurants in
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