The rules of agency project management
The rules of agency project management
A milestone is anything deliverable from the agency to the client or vice-versa. ‘home page first design’ is a milestone. So is ‘site SEO recommendations report’. However, ‘site crawl’ is not.
Every milestone has a responsible individual. Don’t assign milestones to groups or teams. Assign them to one person. That person is on the hook to get the work done. It’s possible a team will do the work, but that one person is accountable, no
